Liquid Swords Privacy Policy


Liquid Swords recognizes the importance of protecting the privacy of your personal data. We have instituted strict policies and security measures to protect the information you provide us.

The purpose of this privacy policy is for you, as a website user visiting our website liquidswords.com, to learn how Liquid Swords handles your personal data and for you to be able to feel secure that the processing is being carried out in accordance with the General Data Protection Regulation and other applicable data protection law. The privacy policy also describes your rights vis-à-vis us and how you can enforce those rights.


The Swedish company Liquid Swords AB, reg. no. 559275-6240 ("we" "us", “our” etc.), is the controller of your personal data. Our affiliated companies (including other companies within the our group, joint ventures, franchisees and licensees) and selected suppliers may process your personal data on our behalf and in accordance with our instructions as stated below and are thereby processors of your personal data. You may contact us at any time, please find our contact details below.

E-mail: media@liquidswords.com


Website Users

When you visit the website liquidswords.com, and have consented to the placing of cookies, we may process your [IP-address, page view data (i.e. what parts of the Website you visit, if you click and links etc.), technical information about your device (e.g. operating system), video views, and you cookie-consent state]. The purpose of the processing is to locate from where in the world you are visiting the website from, to gather data for statistical purposes and to enable security processes. The legal basis for the processing is the consent that you have provided when enabeling cookies.

Note that the personal data processed will vary depending on your choices in the cookie consent screen.

[Please note that your IP-address does not directly identify you as an individual. However, by cross-referencing your IP-address with additional available information, your identity may be revealed. We will not seek to identify you as a Website User.]


It can be noted that we may also use anonymized data for statistical purposes, such as to analyse visits on the website by country and city.


We do not sell or rent the personal data to any other entity. We may release your personal data to public authorities where we are obligated to do so by law. In the event all or part of our operations are sold, we may transfer your personal data to a potential purchaser of the business.


Your personal data will be deleted no later than fourteen (14) months after your last visit on the website or be anonymized in order to be used for statistical purposes.


Your personal data will be processed primarily within the EU/EEA, but may be transferred to countries outside of the EU/EEA if the service providers that process data on behalf of us transfer the data to such locations. We have taken appropriate protective measures in order to protect your personal data through the recipient of the personal data, for example by having signed an agreement containing certain standard contract clauses which ensure that your data is processed in accordance with the General Data Protection Regulation.


In this section 7, we have summarized your data subject rights to request access, portability, rectification, erasure of your personal data, to restrict the processing of your personal data, to object to processing, and your right to lodge a complaint with the supervisory authority.If you want to exercise your rights, please send us an e-mail to [e-mail]. Please note however that if you want to lodge a complaint with the supervisory authority, you need to contact the authority directly. The Swedish Authority for Privacy Protection’s website can be found here.

Right of access

You have the right to obtain confirmation of whether personal data concerning yourself is being processed and, where that is the case, access to the personal data and information regarding, inter alia, the purpose of processing, the categories of personal data concerned, the categories of recipients to whom your data have been or will be disclosed, and the envisaged period of time for which personal data will be stored (or the criteria for determining this).

Right of rectification

You have the right to request rectification of inaccurate personal data concerning yourself, and to complete incomplete data.

Right of erasure and right or restriction

Under certain circumstances you are entitled to request that we erase your personal data or restrict our processing of your data, namely in the following events:

  • When it is no longer necessary for us to process your data taking into consideration the purposes for which it was collected.
  • When our processing is based on your consent and you have withdrawn your consent, and there is no other legal basis for the processing of your data.
  • When our processing of your data is based on a legitimate interest legal basis and you object to such processing, and there is no overriding legitimate ground for our processing.
  • When you have objected to our processing of your data for direct marketing purposes.
  • When your personal data has been unlawfully processed.
  • When the personal data must be erased for compliance with a legal obligation that applies to us.
  • When the personal data collected concerns a child (under 13 years of age) in relation to the offer of information society services.

Right to objection

Under certain circumstances you have the right to object to our processing of your data, whereupon we shall no longer process your data unless we can demonstrate compelling legitimate grounds for the processing.

Data portability

If our processing is based on your consent or if the processing is necessary for our performance of a contract with you, you have the right to request that the data which you have provided to us shall be provided to you in a structured, commonly used and machine-readable format and you also have the right to transmit such data to another controller.

Right to lodge a complaint with supervisory authority

Please note that if you consider the processing of your data to be in violation of applicable data protection laws, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence or the place of the alleged infringement (see further information).


We use cookies on our website, liquidswords.com. Please see our separate policy about the placement of cookies, which you can also find on our website.


We reserve the right to make changes to this privacy policy. The latest version will always be available on the Website.

Last modification 20 September, 2023.